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What to Look for in the Best Fundraising App (and How Double Good Compares)

Double GoodFebruary 23, 2026 • Read 4 Min

If you’ve searched for the “best fundraising app,” you’ve probably realized something quickly: there are a lot of options, and they all claim to be the easiest or most profitable. So how do you decide which will actually be best for your organization? 

It helps to look at what really makes a fundraiser feel manageable, not overwhelming, for both organizers and sellers. The best fundraising app will make it simple to get started, get everyone involved, and raise the most for your organization.

Fast, guided setup sets the tone for success

For many fundraising organizers, the hardest part isn’t running the fundraiser, it’s getting started. If setup feels confusing or takes a lot of time, it’s easy to put off.

A great fundraising app should:

  • Walk you through setup step by step 

  • Reduce guesswork by being clear about what to do next

  • Make it possible to launch in minutes, not days 

When setup is clear, you can get your fundraiser live and focus on your team with confidence that nothing has been missed.

Double Good includes a built-in organizer checklist that guides you through every step from setting up your event to getting sellers ready for launch. That way, you can launch smoothly and focus on bringing in support for your fundraiser.

Easy seller onboarding makes participating simple

Getting your whole organization to participate in your fundraiser can be just as hard as running it. If joining feels complicated, fewer sellers will get involved. 

The best fundraiser tools make joining quick and personal. 

With Double Good, each seller can set up their personalized Pop-Up Store® in minutes. All they have to do is add a photo, set an individual fundraising goal, and write a short note about what they’re raising funds for. 

The easier it is to join, the less reminding you have to do. And when more sellers get involved and start sharing, your fundraiser has a better shot at hitting its goal.

Built-in motivation keeps sellers engaged

Getting sellers to join your fundraiser is one challenge. Keeping them engaged for a few days is another. 

Fundraising can feel awkward, especially when you’re asking friends and family to contribute. Without a reason to check back in, many sellers stop after the first ask.

That’s where visible progress makes a difference. 

Double Good’s real-time seller leaderboard lets sellers see how they’re doing and how close they are to moving up in the standings. A little friendly competition gives them a good reason to keep sharing and celebrate milestones along the way.

Instead of follow-ups feeling repetitive, they become part of the momentum that helps sellers stay engaged and teams raise more.

The right tools make fundraising feel manageable

The best fundraising app is the one that supports you at every stage: from setup to participation to keeping energy going while your fundraiser is live. 

If you’re looking for a fundraising app that keeps things simple and helps your team raise quickly, Double Good is built for exactly that. Schedule your fundraiser in minutes to get started.

Now inspired. Let’s get fundraising.

Get ready to boost your fundraising game and create a Pop-Up Store that pops and helps you meet your goals.

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